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Director Of Sales

Company: Mark Rite Lines, Federal Signal Corporation
Location: Billings
Posted on: November 19, 2021

Job Description:

Lead all sales efforts for the MRL product line including Equipment Sales, Parts Sales, and Marketing achieving profitable growth and margin improvement.Responsibility for overall Sales budget and delivering Annual Operating Plan goals, establishing Sales Targets and forecasts, and establishing threshold for Commission plans$60M+ Revenue responsibilityKey Activities/Responsibilities

  • Leads, coaches, measures and develops team to execute strategic sales strategies, develop sales skills, and comply with the utilization of sales reporting tools.
  • Drives to achieve North American revenue and profitability set in the Annual Operating Plan for new business, gross margins, inventory management, and expense control.
  • Analyze sales and marketing data to develop sales strategies and initiatives for MRL equipment and part sales.
  • Evaluate sales personnel and recommend appropriate training and support as necessary.
  • Drive alignment of strategies/vision within direct channel.
  • Maintain scorecards (or metrics), evaluate performance and recommends actions for Sales team.
  • Leads team to develop content curriculum for customer meetings and provides resources to other international dealer meetings as requested.
  • Coordinate with Engineering to address field issues and maintain customer relationships.
  • Prepare necessary monthly and quarterly reports to communicate market activity, unit forecast, demonstration participation and other relevant information.
  • Review necessary reports, public information relating to MRL's market share, current and target customers, trends, and competitive analysis and adjusts sales strategies accordingly.
  • Attend open houses, trade shows, sales meeting to gather, analyze, evaluate sales activities, track leads and actively translate into additional revenue stream.
  • Develop and maintain close relationships with customer to understand future need and translate information to Engineering and Operations to provide direction for future R&D Projects.
  • Perform other duties, assignments and special projects as assigned. Requirements:--- Bachelor's degree or equivalent experience in Business, Marketing or Engineering discipline--- Minimum of 10 years' experience in Marketing or Sales Management preferably in a heavy equipment industry--- Ability to travel 50% of time--- Solid organization skills and ability to effectively communicate to influence decisions--- Ability to gather and analyze sales data in a mature market--- Documented record of meeting or exceeding sales objectives--- Ability to learn and retain product specific information--- Proficiency in Microsoft Office Applications and Customer Relationship Management software. .

Keywords: Mark Rite Lines, Federal Signal Corporation, Billings , Director Of Sales, Executive , Billings, Montana

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